Hi. I'm Aubrey.

I am deeply passionate about building products that empower people to work smarter, leveraging tools and automation to solve complex problems at scale. Product management is uniquely positioned at the intersection of human insight and operational execution, and I thrive in driving innovation that bridges both. My mission is to create products that enable people to focus on what matters most, making their work not only more productive but also more impactful.

With over a decade of experience in product management, I have a proven track record of shipping impactful software solutions that enhance efficiency and solve real-world problems. Over the past five years, I’ve led product strategy, design, and UX for ground-up development ventures in fintech and ad tech. My approach focuses on deeply understanding user needs and aligning cross-functional teams to deliver exceptional products that scale.

My expertise spans financial post-trade operations—particularly reconciliation processes and global tax reclamation—and ad tech domains like supply-side platforms, targeting, real-time bidding (RTB), publisher platforms, and ad measurement. These diverse experiences have honed my ability to tackle ambiguity, break down complex problems, and deliver measurable business impact.

I approach product management with curiosity, adaptability, and a focus on outcomes. My product strategy methodology—centered on user empathy, iterative development, and clear communication—has consistently delivered results and earned praise across every team I’ve led. Whether driving innovation in established industries or entering uncharted territory, I take pride in building products that deliver value, scale effectively, and make a lasting impact.

Some quick facts about me (work and play):

  • Born in the Philippines and raised in Jersey City

  • Designed a patented AI algorithm in 2016 and won an award from NN/G for usability in 2012

  • Incubated and head of product for new ventures (3 and counting)

  • Have worked in practically every startup stage - pre seed, Series A, Series B, Series D and post Acquisition

  • Part of the founding team at LimeWire, the seminal P2P file-sharing app

  • Played drums for a post-punk band and toured the US opening for Fallout Boy, Matchbook Romance and Taking Back Sunday